Speak about business at Drupalcon Vienna
How do we grow a sustainable Drupal business in an increasingly competitive marketplace and how can we innovate and diversify to stay ahead? Help us address those questions at Drupalcon Vienna 2017 with your sessions on Business track.
Drupalcon is the biggest Drupal event where people meet and discuss Drupal as technology and community. This year European Drupalcon will take place in Vienna, Austria.
Drupalcon targets to provide something for everyone, regardless if you are a developer, designer or entrepreneur. To provide this mix of content, we organized it into 11 tracks:
- Being Human
- Business
- Coding and Development
- Core Conversations
- DevOps
- Frontend
- Horizons
- Performance
- PHP
- Project Management
- Site Building
This year I was thrilled to be invited to the Business track team. Together with Janne Kalliola (CEO of Exove) and Stella Power (CEO of Annertech) we are preparing the program and will be selecting sessions.
We are inviting people to share their lessons learned, success stories and insights about how to grow a sustainable Drupal business. We want to hear about real-life examples supported by facts and numbers.
Marketing and selling Drupal as an enterprise solution beyond GOV and NGO markets.
At the last Drupal Business Days, a new movement has started. Our goal is to take Drupal to the next level and build marketing at the level of Adobe and Sitecore. This task will be challenging as Drupal does not have one single owner and Drupal companies will need to start promoting Drupal not only their own business to make it happen. More about this in the article from Michael from OneShue: A Plea to Make the Shift from Modesty to Marketing.
Alternative and innovative models of running and growing agency businesses.
The majority of Drupal companies are digital agencies who build Drupal websites for customers. Agency model has many challenges: selling time instead of value, no recurring revenue, demand for talent, etc. But there are other innovative models that agencies are going after to build a stable business.
Case studies on using Drupal as the technology platform for a company.
Sponsors and exhibitors complain that there are no clients at Drupalcon. End users or customers do not get much value out of Drupalcon if there are no sessions targeted for them. We want to hear successful business stories from the client perspective. What business results did Drupal bring to your company? Is your startup based on the Drupal platform? And most importantly, please share what you need from Drupal to continue growing so Drupal community can build it.
Drupal is in the increasingly competitive market, and technology alone will not be enough. We have to take a look at how we do marketing and sales. We need innovative business models. We need to do this together as a community. Share your experiences with other business owner and contribute to Drupal in something you are best at.
